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United States
Europe
Europe

We ship around the world from the United States via USPS and DHL.

For European customers, we offer our best selling shirts shipped directly from the Netherlands. (No shipping delays, unexpected duties, or customs clearance charges.)

Free Shipping, Free Exchanges

Free Ground Shipping

Have a return or exchange? Simple!
Head over to returns.woolandprince.com.

International Shipping Flat Rates

USPS First Class Mail (15 to 30 days) for $10 on orders over $150

FedEx Express (3 to 6 days) for $35 on orders over $150

More shipping information here

Care Instructions

BUTTON-DOWNS & SPREAD COLLAR

When necessary, we recommend taking your shirt to the dry cleaners for a crisp look. You can also machine wash your shirt using normal cycle on cold with regular laundry detergent. Lay flat or line dry. Don't use drying machine.

TEES, UNDERWEAR, & SOCKS

Gentle cycle on cold with regular laundry detergent. Lay flat or line dry. Don't use drying machine.

100% MERINO TEES & POLOS

Hand wash cold. Lay flat or line dry. Don't use drying machine.

Size Guide

Neck

Measure around the middle of your neck, leaving the tape loose.

Waist

Measure around your natural waist, keeping the tape a bit loose.

Chest

Measure under your arms around the fullest part of your chest

Arm length

Measure from the back of your neck across the top of your shoulder to your elbow, and down to your wrist

Size Extra SmallXS
Neck 13.5-14"
Chest 32-34"
Waist 26-28"
Arm Length 31-32"
Size SmallS
Neck 14-14.5"
Chest 35-37"
Waist 29-31"
Arm Length 32-33"
Size MediumM
Neck 15-15.5"
Chest 38-40"
Waist 32-34"
Arm Length 33-34"
Size LargeL
Neck 16-16.5"
Chest 41-43"
Waist 35-37"
Arm Length 34-35"
Size Extra LargeXL
Neck 17-17.5"
Chest 44-46"
Waist 38-40"
Arm Length 35-36"

Need more size information? Click here for shirt measurements and here for a note about our fits.

BFCM gift with purchase now through 11/28. Free shipping, free exchanges in the USA. BFCM gift with purchase now through 11/28.

210 Button-Down Shirt

Our 100% merino wool workhorse with a casual, heavier weight drape. This is the shirt our founder wore for 100 days straight.

Our 100% merino wool workhorse with a casual, heavier weight drape. This is the shirt our founder wore for 100 days straight.

If you’re only going to buy one shirt, make it this one.

We were tired of the dry cleaners, so we decided to make a better button-down. Relying on the tried-and-true benefits of merino wool, we designed these shirts to be worn more and washed less. Our founder wore his for 100 days straight, just to prove the performance of merino (side note, you can earn a free shirt doing the same).

Replace your entire closet of shirts with just a couple of ours. They’re better for you, your wallet, and the environment. They’re just better.

Read the shirt guide and learn about our different fabrics.

Fabric

130
130gsm
100% Merino Wool
17.5 Micron (Patterns)
18.5 Micron (Oxfords and Solids)

170
170gsm
100% Merino Wool
18.5 Micron

210
210gsm
100% Merino Wool
17.5 Micron

Linen
140gsm
76% Merino Wool
24% Linen
18.5 Micron

Specialty
225gsm
100% Merino Wool Herringbone
18.5 Micron

170gsm
100% Merino Wool
18.5 Micron

Care
Machine wash cold with like colors,
line dry or tumble dry low.;
Low iron if needed.

Origin
Made in Shanghai.

Customer Reviews

Based on 65 reviews
80%
(52)
14%
(9)
5%
(3)
2%
(1)
0%
(0)
B
Brian S.
Height: 6'2"
Weight: 245
Fit Purchased: Tall
Size Purchased: XL
Great Shirt

Love the shirt. Thought it was a little ridiculous to wear a shirt for 100 days (I failed to take a picture Sunday so I think I might be out of the running) but the shirt so far holds up and saying you wore something for 100 days seems like a good resume builder. Love the feel, color and look. I made the initial mistake of continuing to wear deodorant with antiperspirant and it initially stained the shirt. I washed it a couple of times the first few days, and used water and vinegar to get the antiperspirant stain out. (Now only using deodorant which is probably better for me anyway.) The shirt smelled after the first wash, but I understand that was just the wet wool smell and soaking it in vinegar-water took care of that. I haven't washed it in two weeks and it smells and look good. My only complaint is a little defect in the collar button, pic attached, makes it so the collar pops off easier than I would like on one side. It would easily get 5 stars otherwise.

J
Jon B.
Height: 6’1”
Weight: 190
Fit Purchased: Slim
Size Purchased: M
Very nice shirt

I love this shirt. The medium slim fits my torso perfectly. I wish the length of the shirt was about an inch longer. I would have probably purchased this shirt in a tall if it was available.

L
Lawrence O.
Fit Purchased: Regular
Size Purchased: XXL
Lovely shirt

Stupid battens. If you are fat the white battens show off your belly.

T
Todd N.
Height: 5’9’m
Weight: 160
Fit Purchased: Slim
Size Purchased: M
Great looking shirt

I am on day 7 of westing this shirt and it looks great and feels comfortable. My only issue is that the pits are stained very badly from my deodorant. I use an all natural deodorant and have reached out to support to get their advice. I was going to get a light colored shirt next but not based on my experience so far.

D
David T.
Height: 6’1”
Weight: 190
Fit Purchased: Regular
Size Purchased: L
Great fit and comfortable

On day 6 of the 100 day challenge and this shirt is holding up great. It’s a little stiffer than a cotton dress shirt but still super comfortable