Best Sellers

Best Sellers

Best Sellers

image-on-hover,model-spec: Micah is 6'1", 185 lbs, and wears size L

Crew Neck Tee

CHF 69.00
Black
image-on-hover,model-spec:Anthony is 6'3" and wears size M

Full-Zip Ponte Jacket

CHF 184.00
Black Marl
image-on-hover,model-spec:Temple is 6'2", 185 lbs, and wears size M Slim

130 Button-Down Shirt

CHF 128.00
Dark Blue Oxford
image-on-hover,model-spec:Anthony is 6'3" and wears size M

Crew Neck Tee

CHF 69.00
Spruce Green
image-on-hover,

Undershirt 100%

CHF 73.00
Natural White
image-on-hover,model-spec:Temple is 6'2", 185 lbs, and wears size M

Polo 100% (Legacy)

CHF 87.00
Navy
image-on-hover,model-spec: Micah is 6'1", 185 lbs, and wears size L

Interlock Knit Jogger

CHF 137.00
Black
image-on-hover,model-spec: Zach is 6'4", 185 lbs, and wears size L

Waffle Henley

CHF 123.00
Forest Night
image-on-hover,model-spec: Micah is 6'1", 185 lbs, and wears size L

Long Sleeve Henley

CHF 82.00
Black
image-on-hover,model-spec:Temple is 6'2", 185 lbs, and wears size L

Pique Polo

CHF 91.00
Blue & White Birdseye
image-on-hover,

130 Button-Down Shirt

CHF 128.00
Blue Oxford
image-on-hover,model-spec:Anthony is 6'3" and wears size M

Short Sleeve Henley

CHF 73.00
Navy
image-on-hover,

Boxer Briefs

CHF 41.00
Marine Blue
image-on-hover,

Boxer Briefs

CHF 41.00
Black
image-on-hover,

Boxer Briefs

CHF 41.00
Black & Gray End-On-End
image-on-hover,model-spec:Luke is 6'1", wearing size M

Fleece Jacket

CHF 184.00
Forest Night
image-on-hover,model-spec:Chad is 6'1", 168 lbs, and wears size M Slim

210 Button-Down Shirt

CHF 137.00
Burgundy Oxford
image-on-hover,model-spec: Zach is 6'4", 185 lbs, and wears size L

Polo

CHF 82.00
Spruce Green
image-on-hover,model-spec: Micah is 6'1", 185 lbs, and wears size L

Crew Neck Tee

CHF 69.00
Gray Heather
image-on-hover,model-spec: Zach is 6'4", 185 lbs, and wears size L

Deep V-Neck Tee

CHF 69.00
Black
Retiring
image-on-hover,

Pocket Tee

CHF 69.00 CHF 60.00
Black End-On-End
image-on-hover,model-spec: Micah is 6'1", 185 lbs, and wears size L

Interlock Knit Short

CHF 100.00
Charcoal Heather
image-on-hover,model-spec: Micah is 6'1", 185 lbs, and wears size M

Half-Zip Ponte Pullover

CHF 156.00
Washed Navy

Short Sleeve Henley

CHF 73.00
Pacific

Polo 100%

CHF 87.00
Washed Navy

Crew Neck Tee

CHF 69.00
Aegean Teal
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We‘re the merino
wool experts.

It‘s all we do.

Treat yourself, geek out on our merino fabrics.

Treat yourself, geek out on our merino fabrics.

You need merino in your rotation.

You need merino in your rotation.

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Get to know our company.

  • Wool&Prince’s merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no. - Tom Vanderbilt

    What they‘re saying:

    Wool&Prince’s merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no.

    ‐Tom Vanderbilt

    Shop our merino t-shirts
  • “The Best Clothes for a Men’s Travel Capsule Wardrobe” - Carryology

    What they‘re saying:

    “The Best Clothes for a Men’s Travel Capsule Wardrobe”

    ‐Carryology

    Shop our favorite merino clothing
  • “Mac Bishop’s Kickstarter for a miracle wool shirt that doesn’t need to be washed exploded across the Internet.” - Stan Alcorn

    What they‘re saying:

    “Mac Bishop’s Kickstarter for a miracle wool shirt that doesn’t need to be washed exploded across the Internet.”

    ‐Stan Alcorn

    Shop our merino wool apparel