Best Sellers

Best Sellers

Best Sellers

Waffle Henley

CHF 127.00
Slate Blue

Waffle Crew Neck Sweatshirt

CHF 123.00
Redwood

Long Sleeve Henley

CHF 85.00
Black

Interlock Knit Jogger

CHF 142.00
Charcoal Heather

Stretch Canvas Pant

CHF 180.00
Castlerock

Interlock Knit Short

CHF 104.00
Charcoal Heather

Crew Neck Tee

CHF 71.00
Black

Crew Neck Tee

CHF 71.00
Gray Heather

Crew Neck Tee

CHF 71.00
Spruce Green

V-Neck Tee

CHF 71.00
Black

Pocket Tee

CHF 71.00
Black End-On-End

Undershirt 100%

CHF 75.00
Natural White

130 Button-Down Shirt

CHF 133.00
Dark Blue Oxford

130 Button-Down Shirt

CHF 133.00
Blue Oxford

210 Button-Down Shirt

CHF 142.00
Burgundy Oxford

Full-Zip Ponte Jacket

CHF 190.00
Black Marl

Half-Zip Ponte Pullover

CHF 161.00
Washed Navy

French Terry Hoodie

CHF 171.00
Canyon Red

Boxer Briefs

CHF 43.00
Marine Blue

Boxer Briefs

CHF 43.00
Black

Boxer Briefs

CHF 43.00
Black & Gray End-On-End

Pique Polo

CHF 94.00
Vintage Blue

Pique Polo

CHF 94.00
Emerald

Pique Polo

CHF 94.00
Black
We‘re the merino <br> wool experts.

We‘re the merino
wool experts.

It‘s all we do.

Treat yourself, geek out on our merino fabrics.

Treat yourself, geek out on our merino fabrics.

You need merino in your rotation.

You need merino in your rotation.

Get to know our company.

Get to know our company.

  • Wool&Prince’s merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no. - Tom Vanderbilt

    What they‘re saying:

    Wool&Prince’s merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no.

    ‐Tom Vanderbilt

    Shop our merino t-shirts
  • “The Best Clothes for a Men’s Travel Capsule Wardrobe” - Carryology

    What they‘re saying:

    “The Best Clothes for a Men’s Travel Capsule Wardrobe”

    ‐Carryology

    Shop our favorite merino clothing
  • “Mac Bishop’s Kickstarter for a miracle wool shirt that doesn’t need to be washed exploded across the Internet.” - Stan Alcorn

    What they‘re saying:

    “Mac Bishop’s Kickstarter for a miracle wool shirt that doesn’t need to be washed exploded across the Internet.”

    ‐Stan Alcorn

    Shop our merino wool apparel