New Arrivals
Ponte Full-Zip Jacket
CHF 168
Black Marl
Stretch Tech Chino Pant
CHF 160
Sage Green
Ribbed Beanie
CHF 39
Brown Heather
Honeycomb Waffle Quarter-zip
CHF 136
Black
Waffle Henley
CHF 114
Moss Green
130 Button-Down Shirt
CHF 128
Ochre & Sage Green Plaid
Denim Jean
CHF 160
Indigo
Honeycomb Waffle Quarter-zip
CHF 136
Forest Night
Ponte Full-Zip Jacket
CHF 168
Black
Sweater Hoodie
CHF 128
Navy
130 Button-Down Shirt
CHF 128
Aurora Blue & Terracotta Plaid
Stretch Tech Chino Pant
CHF 160
Cedarwood
Honeycomb Waffle Quarter-zip
CHF 136
Odyssey Gray
130 Button-Down Shirt
CHF 128
Silver Jade & Ash Brown Plaid
Stretch Tech Chino Pant
CHF 160
Odyssey Gray
Signature Crew Neck Tee
CHF 65
Moss Green
Interlock Sweatshirt
CHF 110
Khaki
Interlock Crew Neck Tee
CHF 88
Espresso
Sweater Polo
CHF 104
Clay
Signature Long Sleeve Polo
CHF 84
Forest Night
Signature Crew Neck Tee
CHF 65
Terracotta
Interlock Sweatshirt
CHF 110
Pine
Interlock Crew Neck Tee
CHF 88
Khaki
Interlock Crew Neck Tee
CHF 88
Aurora Blue
Sweater Polo
CHF 104
Dark Olive
Sweater Hoodie
CHF 128
Dark Olive
Boxer Briefs
CHF 39
Aurora Blue
Boxer Briefs
CHF 39
Pine
Boxer
CHF 44
Pine
Boxer
CHF 44
Terracotta
100% Wool Polo
CHF 84
Aurora Blue
Signature Long Sleeve Henley
CHF 80
Aurora Blue
Signature Long Sleeve Henley
CHF 80
Forest Night
Ribbed Beanie
CHF 39
Dark Charcoal Heather
100% Wool Crew Neck Tee
CHF 73
Spruce Green
Long Boxer Briefs
CHF 42
Black & Gray End-On-End
Ponte Vest
CHF 136
Washed Navy
Signature Polo
CHF 76
Washed Navy
100% Wool Polo
CHF 84
Forest Night
Ponte Vest
CHF 136
Black Marl
100% Wool Crew Neck Tee
CHF 73
Black
100% Wool Crew Neck Tee
CHF 73
Washed Navy
Signature V-Neck Tee
CHF 65
Charcoal Heather
Signature V-Neck Tee
CHF 65
Iron Gray
Signature Long Sleeve Polo
CHF 84
Navy
Signature Long Sleeve Polo
CHF 84
Black
Waffle Henley
CHF 114
Black
Waffle Henley
CHF 114
Washed Navy
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"The Best Clothes for a Men's Travel Capsule Wardrobe."
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"Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no."
Tom V. -
"Mac Bishop's kickstarter for a miracle wool shirt that doesn't need to be washed exploded across the internet."
Stan Alcorn
You need merino in your rotation
