Own less, own better, and get back to the things you love doing.
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Merino essentials
“I’ve been wearing the shirt for 4 days straight and it feels fantastic and doesn’t smell. I’m blown away!”
Shop now →New Arrivals
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TENCEL™ Sun Hoodie
CHF 108
Cool Olive Heather
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TENCEL™ Sun Hoodie
CHF 108
Black Heather
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Signature Crew Neck Tee
CHF 63
Ash Brown
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Stretch Canvas Pant
CHF 159
Black
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Signature Polo
CHF 75
Rosewood
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Signature Polo
CHF 75
Orange Horizon
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Signature Polo
CHF 75
Cerulean Blue
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Stretch Canvas Pant
CHF 159
Navy
We're the merino experts
Why a better shirt starts with merino wool.
Sustainable Progress
Learn about our traceable knit supply chain.
Own less, own better
Wear more and wash less—way less—thanks to wool's natural properties.
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