We are the merino wool experts,
it’s all we do.
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Best Sellers
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Boxer Briefs
CHF 40
Black & Gray End-On-End
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100% Wool Undershirt
CHF 69
Natural White
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Signature Crew Neck Tee
CHF 66
Cedarwood
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Interlock Short
CHF 97
Black
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130 Button-Down Shirt
CHF 130
Light Gray Oxford
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100% Wool Crew Neck Tee
CHF 74
Washed Navy
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Wool Linen Crew Neck Tee
CHF 69
Washed Navy
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Signature Polo
CHF 78
Sage Green
Own less, own better, and get back to the things you love doing.
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Bundle & Save
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Crew Sock 3-Pack
CHF 45CHF 40
Black & Navy 3-Pack
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Boxer Brief 4-Pack
CHF 158CHF 139
Mixed 4-Pack
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100% Wool Undershirt 3-Pack
CHF 207CHF 185
Mixed 3-Pack
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100% Wool Undershirt 3-Pack
CHF 207CHF 185
Black 3-Pack
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Quarter Sock 3-Pack
CHF 40CHF 36
Black 3-Pack
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Boxer Brief 8-Pack
CHF 316CHF 266
Black 8-Pack
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Boxer Brief 4-Pack
CHF 158CHF 139
Black 4-Pack
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100% Wool Undershirt 3-Pack
CHF 207CHF 185
Natural White 3-Pack
We're the merino experts
Why a better shirt starts with merino wool.
Traceable supply chain
We've been working directly with our mill & factory partners since 2013.
Pack less, go further
Travel lighter with merino pieces made to be worn again and again.