Best Sellers

Best Sellers

Best Sellers

130 Button-Down Shirt

£131.00
Dark Blue Oxford

130 Button-Down Shirt

£131.00
Blue Oxford

130 Button-Down Shirt

£131.00
Blue Stripe

Crew Neck Tee

£70.00
Black

Crew Neck Tee

£70.00
Gray Heather

Crew Neck Tee

£70.00
Spruce Green

Polo 100%

£93.00
Heather Gray

Polo 100%

£93.00
Navy

Polo 100%

£93.00
Black

Undershirt 100%

£74.00
Natural White

Interlock Knit Jogger

£140.00
Charcoal Heather

Waffle Henley

£125.00
Forest Night

Long Sleeve Henley

£83.00
Black

V-Neck Tee

£70.00
Iron Gray

V-Neck Tee

£70.00
Black

130 Button-Down Shirt

£131.00
Olive & Navy Ombre Check

Crew Neck Tee

£70.00
Navy

Pocket Tee

£70.00
Black End-On-End

Boxer Briefs

£42.00
Marine Blue

Boxer Briefs

£42.00
Black

Boxer Briefs

£42.00
Black & Gray End-On-End

210 Button-Down Shirt

£140.00
Burgundy Oxford

210 Button-Down Shirt

£140.00
Blue Oxford

Wool Linen Short Sleeve Button-Down Shirt

£112.00
Vintage Blue Chambray

Polo 100%

£93.00
Burgundy
We're the merino <br> wool experts.

We're the merino
wool experts.

It's all we do.

Treat yourself, geek out on our merino fabrics.

Treat yourself, geek out on our merino fabrics.

You need merino in your rotation.

You need merino in your rotation.

Get to know our company.

Get to know our company.

  • Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no. - Tom Vanderbilt

    What they're saying:

    Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no.

    ‐Tom Vanderbilt

    Shop our merino t-shirts

  • What they're saying:

    "The Best Clothes for a Men’s Travel Capsule Wardrobe"

    ‐Carryology

    Shop our favorite merino clothing

  • What they're saying:

    "Mac Bishop’s Kickstarter for a miracle wool shirt that doesn’t need to be washed exploded across the Internet."

    ‐Stan Alcorn

    Shop our merino wool apparel