Own less, own better, and get back to the things you love doing.
About us →
New Arrivals
-
Wool Linen Crew Neck Tee
£63
Washed Navy
-
Wool Linen Crew Neck Tee
£63
Cool Olive
-
Stretch Canvas Pant
£145
Black
-
TENCEL™ Sun Hoodie
£99
Black Heather
-
Signature Crew Neck Tee
£57
Ash Brown
-
Signature Polo
£68
Rosewood
-
Signature Polo
£68
Orange Horizon
-
Signature Polo
£68
Cerulean Blue
We're the merino experts
Why a better shirt starts with merino wool.
Sustainable Progress
Learn about our traceable knit supply chain.
Own less, own better
Wear more and wash less—way less—thanks to wool's natural properties.
Join us on instagram
Share your style with @woolandprince