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Lightest, most popular shirting fabric. Similar in weight to a classic dress shirt.

We're the merino experts

Why a better shirt starts with merino wool.

Learn more → We're the merino experts

Traceable supply chain

Working directly with our mill & factory partners since 2013.

Learn more → Traceable supply chain

Get to know our founder

Mac's story, in his own words.

Learn more → Get to know our founder