Bought on sale because of misleading reviews. I don't know what you country bumpkins are going on about. This is a very badly fitted jacket. Medium size sleeve length as you can see in pics is way longer than average male arm length in US. This jacket feels like it was designed for guys 6'1" and above, which is less than 10% of the population. For the rest, here's what you will experience:
1) Way too long sleeves
2) Unnecessary extra fabric in mid-section, combined with very rigid zipper to give you a permanent belly hard-on
3) Tight seat if you have V-shaped body or in any way fit
4) Boxy upper section with shoulder width being almost same as chest width giving you wings on your shoulder tips and squeezing your chest at the same time.
Honestly, it's not just this company. I don't think most of these closing startups or even bigger companies do any research on men's body shapes or offer real sizing. They just size it to look good for models. But this item is hard and expensive to tailor, so it doesn't make sense to buy it.
There's also all these very thick and rigid seams running through the jacket making it looks like a cheap sports zip-up. It definitely doesn't "look fashionable" as a lot of reviewers noted. I have photos to back it up at least.