August 2026 Founder's Update

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I'm starting up the founder's updates again and will be posting every two months with Wool&Prince’s upcoming product releases and other random updates. I'm happy to answer any questions and hear your ideas over on r/woolandprince on Reddit .

Launches

August Launches

Ponte Full-Zip Ponte Jacket in black and black marl [restocks]
Ponte Travel Hoodie in black and odyssey gray [restocks]
Stretch Tech Pant in black [new], cedarwood, odyssey gray restock [restocks]
Signature Long Sleeve Polo in hunter green [new], black, navy [restocks]
Waffle Henley in hunter green, cedarwood heather [new]
- We’ve been listening to customer feedback and given the stretchy nature of this fabric, we shortened the sleeves by another half inch. The sleeves are now 1" shorter than when we originally released this style. We aim for a consistent fit across styles and sometimes that means making adjustments based on fabric properties.
Interlock Crew Tee in hunter green, cedarwood heather [new], black, charcoal heather [restocks]
- With this run, we eased out the sleeve opening. The heavier interlock fabric was making the sleeves feel a bit snug. See the before (olive) and after (cedarwood heather) below.
- The interlock crew tee is one of my favorite styles. You can’t find anything quite like it on the market. In 2019 a customer came to us with the fun idea of chopping the sleeves off our interlock long sleeve and making a t-shirt. We rewarded his curiosity and sent him a shirt for the experiment. He loved the interlock fabric in t-shirt form and we’ve been selling a version ever since.

A side-by-side comparison of a man wearing two different crew-neck t-shirts. On the left, he wears an olive green t-shirt, and on the right, he wears a heathered taupe/beige t-shirt, both against a plain light gray studio background.

September Launches

Interlock Travel Hoodie in black [new style]
- Building on the success of our Ponte Travel Hoodie, we wanted to offer a paired back, lighter travel hoodie. Kangaroo pockets with two internal hidden zip pockets. Some trips you’ll want just the Interlock or just the Ponte and then other trips you’ll want both.
- Garment weight comparison:
  - Size MD Interlock Travel Hoodie: 20.6 oz
  - Size MD Ponte Travel Hoodie: 26.8 oz
- We’ll expand colors in our travel hoodie collection next year

A man wearing a black zip-up hoodie is shown in a split image, with a close-up on the left highlighting the zipper detail and a full-body shot on the right against a light gray background.

Midweight Pique in espresso, vintage blue [new]
- One of our most exciting fabric innovations from 2025. Soft, warm, and durable.
- A few customers had issues with buttons falling off. We've alerted our manufacturing partner in Korea and they're keeping a special eye on this next production run. This is a good opportunity to share that if you experience any quality issues with a Wool&Prince, please reach out to our customer service. We'll do our best to make it right and keep you coming back.
Denim Jeans [restock]
Boxer Briefs in black, black gray EOE, marine blue, olive, peppercorn, burgundy [restocks]
Boxers in black, marine blue restock [restocks], hunter green [new]
- This will likely be our last restock of this boxer version. We're planning to change the seam placement and the fly opening.

Mac’s Musings

Random thoughts and updates from Mac.

Ditch the phone: When I get home from work, I put my phone on the shelf and try to forget about it. If my phone is in my pocket, I have the urge to check it and read stuff. Removing the physical sensation removes the mental intrigue. And yes, some days I’ll get home exhausted, set a 10 minute timer, lie down, and do a mindless digital binge before jumping into parenting (5y and 2y). After the binge, I put the phone away and spend time with my family. The only tradeoff is that I take less photos/videos of my kids when I don’t have my phone. Maybe that's not a bad thing though!

With young kids, I find that there are multiple short breaks in an evening before their bedtime — 10 minutes here and there. Sure, I’ll do some cleaning and prep for the next day, but what can you do for yourself in those short windows that doesn't involve the phone? I’m leaning on books and magazines more. I have some business books, Fine Woodworking magazines, Bikepacking Journals that are easy to jump in and read for a few minutes. For a novel requiring more attention, I’ll save those for after the kids go to bed.

Get your blood flowing: Consistent 5:30am workout schedule has finally stuck for me. Outside of staying fit(ish), I notice it most helpful with mental clarity and energy levels throughout the day.

See you soon, California: Regional weekend pop-ups in partnership with our women’s brand, wool& this fall. More details to come.

Wool&Prince office in Portland: We love our new space in SE Portland.