We create the best merino product on the market because we listen to our customers. Here’s the story of how we developed our heavy crewneck tee.
It all started with a customer who was looking for a heavy short sleeve sweater. At the time, we didn’t have a sweater fabric, but we thought Stephen was on to something. We brokered a deal with him. We’d send him our best-selling heavy crew sweatshirt and he’d take it to the tailor to have the sleeves shortened.
Stephen came through for us. (Just look how much happier he is in that short sleeve heavy crew!)
And just three years later after a customer came to us with a wild idea we have big plans for our Heavy Crew Neck Tee. (Our Fall 21 delivery below).