All BFCM

All BFCM

All BFCM

Crew Neck Tee

$68
Black

130 Button-Down Shirt

$128
Blue Oxford

Crew Neck Tee

$68
Iron Gray

Crew Neck Tee

$68
Gray Heather

Boxer Briefs

$42
Black & Gray End-On-End

Boxer Briefs

$42
Black

Stretch Chino

$158 $98
Olive Stone

210 Button-Down Shirt

$138
Blue Oxford

Crew Neck Tee

$68
Navy

Crew Neck Tee

$68
Redwood Marl

210 Button-Down Shirt

$138
Burgundy Oxford

210 Button-Down Shirt

$138
Black Oxford

Boxer Briefs

$42
Marine Blue

130 Button-Down Shirt

$128
Light Gray Oxford

Boxer Briefs Bundle - 4 pack

$168 $136
4-pk Bundle

210 Button-Down Shirt

$138
Burnt Olive

Wool Linen Button-Down Shirt

$128
Vintage Blue Chambray

Polo 100%

$98
Heather Gray

Undershirt 100%

$74
Natural White

Crew Neck Tee

$68
Natural White

Herringbone Button-Down Shirt

$148
Charcoal Herringbone

Polo 100%

$98
Navy

130 Button-Down Shirt

$128
Blue Micro Check

130 Button-Down Shirt

$128
Dark Blue Oxford

Crew Neck Tee

$68
Sage Green

Crew Neck Tee

$68
Silver Birch

Boxer Briefs

$42
Navy/Red Stripe

V-Neck Tee

$68
Black

Boxer Briefs Bundle - 2 pack

$84 $76
2-pk Bundle

Long Sleeve Henley

$88
Black

Crew Neck Tee

$68
Spruce Green

Waffle Henley

$128
Washed Navy

Crew Neck Tee 100%

$88
Black

170 Button-Down Shirt

$138
Navy Twill

Wool Cotton Button-Down Shirt

$128
Ivory

130 Button-Down Shirt

$128
Blue Tattersall

Polo 100%

$98
Black

Pocket Tee

$74
Black End-On-End

130 Button-Down Shirt

$128
Olive & Navy Ombre Check

Wool Linen Short Sleeve Button-Down Shirt

$118
Spiced Red Chambray

170 Button-Down Shirt

$138
Black Twill

210 Button-Down Shirt

$138
Dark Blue Oxford

170 Button-Down Shirt

$138
Heather Gray Twill

Wool Linen Button-Down Shirt

$128
Spiced Red Chambray

Crew Neck Tee 100%

$88
Heather Gray

Wool Linen Short Sleeve Button-Down Shirt

$118
Vintage Blue Chambray

Crew Neck Tee

$68
Dusty Blue

Crew Neck Tee 100%

$88
Navy

Socks Bundle

$54 $42
Solid Bundle

Neck Gaiter

$42
Black
We're the merino <br> wool experts.

We're the merino
wool experts.

It's all we do.

Treat yourself, geek out on our merino fabrics.

Treat yourself, geek out on our merino fabrics.

You need merino in your rotation.

You need merino in your rotation.

Get to know our company.

Get to know our company.

  • Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no. - Tom Vanderbilt

    What they're saying:

    Wool&Prince's merino wool shirts...no washing, no ironing. Does it smell? My wife, my most reliable witness, reports no.

    ‐Tom Vanderbilt

    Shop our merino t-shirts
  • What they're saying:

    "The Best Clothes for a Men’s Travel Capsule Wardrobe"

    ‐Carryology

    Shop our favorite merino clothing
  • What they're saying:

    "Mac Bishop’s Kickstarter for a miracle wool shirt that doesn’t need to be washed exploded across the Internet."

    ‐Stan Alcorn

    Shop our merino wool apparel